Wednesday, March 11, 2020
3 of Recruiters Check Your LinkedIn  Heres What They Search For Instead
Less Than 1/3 of Recruiters Check Your LinkedIn Heres What They Search For Instead Because were living in 2018, our social media profiles are no longer justplaces to post vacation pics orshare our feelings about the season finale of Westworld.Checking a new acquaintances Instagram and Twitter now feels like basic due diligence, and if youre in the job market, your social media presence provides valuable information to recruiters and hiring managers.Its easy to assume that LinkedIn, a social network specifically designed for professional communication, would be a recruiters first stop while doing background research on a potential candidate. But according to Fast Company, only 29% of hiring managers check an applicants LinkedIn profile. 38%, however, decide to review candidates general social media presence, including their personal facebook inc, Instagram, and Twitter profiles. Therefore, its super-important to keep future employers in mind when posting content on any social platform . Not every recruiter or manager will scroll through your Insta feed, but many consider this a crucial step for these 3 reasons.1. Social media helps recruiters learn mora about you as a person.Hiring managers scope out your social media profiles for the same reason youd scroll through a potential dates Instagram or peek at a friend-of-a-friends Facebook profile your online presence reveals information about your personality as a whole. Carly Johnson, project manager for Simply Hired, told Fast Company that she peruses social media profiles to get a more well-rounded view of the candidate Instagram and Facebook show a living, breathing person. Its great to have a second level of information.2. Recruiters use the info they gather from your social media presence to determine whether youll fit into a companys culture.In addition to gaining a perspective on you aside from what you include on your resume, hiring managers browse your social media to find out whether youre a good fit for t he companys existing culture. Johnson also monitors comments and network interactions to get a sense of how you communicate with others.You want to make sure candidates arent rude or offensive toward people. Also, do their personal opinions fit with your culture? Johnson explained.3. How you conduct yourself on social media can offer a view of your branding know-how.In certain industries (like marketing and public relations), the ability to brand yourself in a compelling and consistent way can make or break your career. Therefore, it can make sense for hiring managers to gather intel on your branding skills from your personal social media accounts. Victoria Whiting, the internship director for the AgencyH5 marketing firm, hones in on candidates Facebook and Instagram accounts becauseher agency uses these forms of social networking to promote its clients.We create Facebook content and paid ads for many of our clients, so its important that this channel is not overlooked. And Instagra m is a great place to showcase your eye for cohesive imagery, brand development, engaging content, and clever copywriting, Whiting told Fast Company.Overall, your social media presence is incredibly important to moving around in your career. We should probably all consider that next time were posting a silly selfie.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.